Guoling and Dongfang Meigu Sign a Strategic Cooperation Agreement

Safeguarding the Intellectual Property Strategy of Enterprises

On October 26, 2022, Gao Hui, Chairman of the Management Committee of Shanghai Guoling Law Firm, Liu Keyu, CEO of Shanghai Guoling Intellectual Property Agency (Shanghai) Co., Ltd., Li Yixin, Chairman of Dongfang Meigu Enterprise Group Shanghai E-commerce Co., Ltd., and Chen Yong, CEO of Dongfang Meigu Enterprise Group Shanghai E-commerce Co., Ltd. attended the strategic signing ceremony.

After the signing of the agreement, representatives from Guoling Law Firm and Dongfang Meigu Shanghai E-commerce Co., Ltd. held further exchanges and discussions on specific cooperation matters. Both parties jointly expressed that they would take this signing as an opportunity to form a long-term cooperation mechanism and open up the last mile for law firms and intellectual property agencies to serve physical enterprises.

Intellectual property is the Moat of digital economy and the Moat of beauty and health industry. With the development of the digital economy and the development of the beauty and health industry, people's attention and pursuit of the health industry have become more rational and scientific. As the only high-tech park in China that focuses on the beauty and health industry, Dongfang Meigu has incubated and driven a number of international and domestic influential beauty and health industry brand enterprises.

Beautiful and healthy, technology first. Shanghai Guoling Law Firm and Guoling Intellectual Property Agency (Shanghai) Co., Ltd. have established a comprehensive service system in the fields of cosmetics, medical medicine, and health by deeply cultivating the big health industry, serving the real economy throughout the entire process and industry, integrating their intellectual property service teams such as intellectual property lawyers, patent agents, and trademark lawyers. This time, Guoling has signed a strategic cooperation agreement with Oriental Beauty Valley, It will further enhance Oriental Beauty Valley's one-on-one guidance on enterprises to establish an intellectual property Moat and an integrated management system of intellectual property through the introduction of professional intellectual property teams, help the beauty and health industry improve the layout of trademark brands and patents, and lay a solid foundation for enterprises to orderly promote the application of high-tech enterprises, develop into a national level specialized and new enterprise, and steadily enter the capital market.